Max Roberts
Posted by Communications2 on Feb. 5, 2024 / Member Spotlight / Subscribe 0
Name: Max Roberts
Title: Marketing Specialist
Company: VCBO Architecture
How long have you been an SMPS member?
3 months
How long have you worked at your company?
1 year
How would you describe your role/job?
I help our firm look and compete its very best. Most of my time is spent managing proposals, writing content, and managing our social media outlets.
What are the rewards of your job?
I’ve enjoyed learning about the industry and seeing how exciting, impactful community projects come to life.
What are your challenges?
I’m new in the industry, so sometimes I still don’t have all the knowledge or skills to craft compelling marketing messages on my own. I’m still learning how to rely on technical staff for these insights and then translate them into meaningful narratives.
What has been your most meaningful project?
I helped restructure our proposal development process last year, and it’s been great seeing how the streamlined workflow has improved the quality of our proposals and improved the collaboration between marketing and technical staff.
How has SMPS membership helped you?
I’m still a new member, but already it’s been great being a part of a network of professionals who experience the same challenges and want to help each other succeed.
What’s on your bucket list?
Drink a mint julep at the Kentucky Derby, visit both the Arctic and Antarctica and go to all the best Halloween parties (Village Halloween Parade, Salem Festival of the Dead, Spirit of Halloweentown, West Hollywood Carnival, Sleepy Hollow Halloween, etc.).
Guilty pleasure:
Bad TV dramas and cheesy sitcoms.
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